Here at Lunde Auto Center, we've had the distinct pleasure of working with drivers from Briarwood to Grand Forks and all points in between. But even with our long list of loyal customers, we're always eager to win over the business of prospective shoppers like you. So, why should you entrust your business to Lunde Auto Center? Well, once you've learned a bit more about our dealership and the amenities we offer here at our Fargo, ND showroom, we think you'll be hard-pressed for a good reason to shop elsewhere.
About Lunde Auto Center | Kia and Mazda Dealers in Fargo

Learn more about us here at Lunde Auto Center
Why do drivers from all over Grand Forks to Moorhead choose Lunde Auto Center year after year?
We can think of plenty of great reason to bring your business to Lunde Auto Center, but chief among them is the fact that we put value in working relationships that extend well beyond the sale. We strive to do business on your terms, providing a low-pressure shopping environment where you dictate the pace and we strive to exceed your expectations. Plus, whether you're shopping new or used, we'll happily bring your test drive to you so that you have ample time to consider your options and find the car, truck, SUV, or crossover that best serves your needs.

Why Shop With Lunde
Our selection of new cars, trucks, and SUV is second to none
Whether you're in the market for a family-friendly new Kia car, a sporty Mazda sedan or roadster, our showroom here in Fargo has more than a few vehicles that'll suit your fancy. And even if you don't see exactly what you want in our inventory right at the moment, you can take advantage of the opportunity to custom order your next new car from us. With our competitive new vehicle specials, it's always affordable to shop with Lunde Auto Center.
For used car deals near the greater Briarwood area, no one does it better than Lunde Auto Center
While our new cars are always cost-effective, those who are shopping on a stricter budget may find more compelling options in our used car inventory. We have options ranging from conventional used cars from the top brands to Certified Pre-Owned Vehicles, giving you ample flexibility to find the right fit for your budget.

Thoughtful Amenities
See how you can secure a competitive financing deal on your next car, come to Lunde Auto Center
While finding a new or used car that you like can be a hurdle at some dealerships in the greater Fargo area, finding financing that works for you can sometimes seem like an insurmountable wall. Luckily, we put up no such barriers between our guests and the financing offers that suit them. From new car leasing to used car loans, our team is here to find an affordable financing plan for you.
Affordable rates on certified OEM auto service and genuine parts await you at Lunde Auto Center
Whether you're stopping by for a routine oil change, brake service, or just wondering why your car's check engine light is on lately, you can expect prompt, timely, and affordable certified auto service here at Lunde Auto Center. With our team of highly trained technicians and a wealth of genuine OEM parts on hand, Lunde Auto Center is the first and only place you should turn to for your auto service needs.
Plan your visit to our Fargo, ND showroom today
We're always eager to greet prospective shoppers in person, so if you're interested in learning more about what we have to offer, don't hesitate to drop by Lunde Auto Center today.
Lunde Auto Center History
Lunde Auto Center is part of the Rydell Group, a dealer group based out of Grand Forks, North Dakota. Collectively, the Rydell Group currently has over 60 locations representing more than 100 franchises with over 2,000 employees. The dealerships are located in the states of Wisconsin, Minnesota, Iowa, North Dakota, South Dakota, Nebraska, Montana, Wyoming, Arizona and California.
The Rydell Group is recognized as being the largest dealer group in the U.S. operating under a common philosophy, but not under common ownership. What this means is every Rydell dealership is independently owned while operating under the same business philosophy.
Our parent company was founded by Leonard Rydell (1913-2000). Leonard had many strongly held business and personal philosophies that served him well. These philosophies, known as "Leonardism's" have been written down and guide our group through our daily business and personal decisions. You can read them at the bottom of each page of this web site.
Along with his love for hunting, fishing and flying, Leonard was actively involved with the Rydell Group with his son Wes until his passing in April of 2000 at the age of 86. Wes Rydell has been involved in the automotive industry since the early 1960's and has won many awards for his efforts.
The uniqueness of our organization really is in the way we continue to grow our dealer group. Our vision statement truly supports what our organization is all about.
"To be so effective that we are able to be helpful to others."
Wes Rydell is all about doing just that. Wes is committed to helping every employee reach their fullest potential. Every one of our 60+ current locations is owned and operated by someone who has "grown up" within our organization while learning our operating philosophy. Our dealers have started in a Rydell store at almost every position including detailers, reconditioning department managers, service technicians, parts department managers, finance & insurance department managers, sales consultants, used car managers and sales managers.
The Rydell Group is the only dealer group in the country to consistently provide the opportunity for it's employees to own their own dealership 100%.
Wes Rydell and the Rydell name are recognized by the manufacturers as being an industry leader in customer satisfaction and sales volume. It is through the ongoing success in these areas by our individual dealerships that continues to nourish and breed this recognition for the Rydell name, thus providing Rydell the opportunity to help their employees achieve their dreams in the automotive industry.
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Lunde Auto Center
140 40th Street S
Fargo, ND 58103
- Sales: 701-282-7600
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Kia of Fargo
3901 2nd Avenue
Fargo, ND 58103
- Sales: (701) 281-9165
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Lunde Gem Cars
140 40th Street
Fargo, ND 58103
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Lunde Mazda of Fargo
140 40th Street SW
Fargo, ND 58103
- Sales: 701-282-7600